Thursday, August 14, 2008

Look For The Mortgage Lead Companies That Sell Their Mortgage Leads Fresh

Category: Finance.

The time comes for all mortgage brokers and loan officers to consider spending some of their hard earned dollars by testing the waters of mortgage leads. If you are a loan officer or mortgage broker on the market for mortgage leads, make sure the mortgage lead company you are considering has a good return system.



For loan officers and mortgage brokers on the market for good mortgage leads, the quality of the lead should be a top priority when determining which companies product to invest in. If you are a loan officer or mortgage broker interested in the purchase of fresh leads, be sure you know where the lead provider is getting their leads from in order to test their quality. This is very important because most mortgage lead companies will sell their leads up to seven times and your customer may already be working with your competitors and not feel the need to call you back. If you do decide to go with a mortgage lead company, look for the mortgage lead companies that sell their leads in" real time, " this way you will be getting fresh leads, and you will be able to relytheir quality. Steer clear of the mortgage lead companies that purchase their leads from third party vendors and than sell them to loan officers at a profit. Look for the mortgage lead companies that sell their mortgage leads fresh.


A lot of lead companies purchase their leads in bulk from third party companies, then turn around and sell them to loan officers at a profit. Look for the mortgage lead companies that obtain their leads through web sites they own and operate on their own. If they are not obtaining their leads through sites they own and operate on their own, than the leads are not fresh, and you need to move onto the next lead company. If the lead company does not own and operate the sites they obtain their leads from, than keep going until you find one that does. If the customer service person for the mortgage lead company you are considering starts evading your questions, than you can easily assume that the leads are not fresh. If a mortgage lead company is buying their leads in bulk from a third party company and selling them to loan officers at a profit, than that lead company is doing what is also known as recycling leads. If the mortgage lead company is not obtaining their leads from sites they own and operate on their own, than most likely they are recycling old leads and will be selling you old junk.

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